All articles related to Tag: theoretical book

Review of The Lean Startup by Eric Ries

Summary of The Lean Startup by Eric Ries The Lean Startup by Eric Ries is a business book that comprises all of his experiences in creating the lean startup strategy. After all, various startups don’t succeed without even reaching a particular level or goal of theirs. And in this book,

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Review of Digital Minimalism by Cal Newport

Summary of Digital Minimalism Digital Minimalism by Cal Newport describes how our lives are being dominated by constant digital distractions. Newport believes that we have to digitally declutter our lives to get back to our better sense of self and understand those around us. To do this, Newport suggests a

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Business Book Review: Thinking, Fast and Slow By Daniel Kahneman

In “Thinking, Fast and Slow” psychologist, and Nobel prize winner, Daniel Kahneman, explores the theory that there are two separate systems that control decision-making within the human brain. The business book moves on to explore how these two systems often do battle in our minds, and how this can lead

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Business Book Review: Hooked by Nir Eyal

Hooked by Nir Eyal is about companies’ strategies of making their products engaging to the consumer market. He talks about the Hook Model, a four-step process that companies apply to their products or services, appealing to the mass public. It’s a 200+ page narrative on how companies lure their customers

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